JOHN THOMSON, WIFIHIFI, FERUARY 2024 – The contemporary Arta Gallery in the trendy Distillery District of Toronto was the location for Erikson Consumer’s dealer show last week, highlighting new product releases for home, mobile and multimedia.
The theme of this year’s show was “Elevate and Innovate” with innovation coming from new releases from Erikson Consumer brands such as JBL, Arcam, Austere, Marshall and Jewel while the elevation came from the meticulous displays and branding that Erikson created inside the art gallery to fully represent the DNA and mission of each brand the distributor carries. A total of 20 brands were represented, each with artistic displays with many of the brand founders and executives on-site, to represent their products. The idea of elevating through beautiful visual displays aligned cleverly with the aesthetics of the Arta Gallery backdrop.
Erikson Consumer indeed elevated the worthy experience by picking a beautiful gallery to host their dealer event while highlighting innovative new product releases in a curated way.
